Berkman Luncheon Series
The Next 27 Minutes Are An Experiment: Thoughts On The Fallout from Kony 2012
Ruha Devanesan, Executive Director of the Internet Bar Organization and Berkman Fellow
On March 5th, 2012, Invisible Children launched its "Kony 2012" campaign video on Youtube, a video that in six days was dubbed the most viral video in history. In this talk, Ruha Devanesan will explore the successes and failures of that campaign, the unprecedented public debate triggered by it, and the lessons learned and implemented by Invisible Children and other human rights organizations using social media as a tool for advocacy.